Long Island, NY April 18th

Total Care Management Inc., a leading provider of in home health care in the New York metropolitan area has selected Pretentious Plaid to redefine their corporate image.

The project aims at positioning Total Care as the in home care provider of choice for New York and stresses the importance of healthy living for maturing age groups.

The scope of the project includes new corporate focus, new corporate image, marketing strategy, web consulting and website redesign, direct mail campaigns and target market definition and profiling.